Micropayments

Micropayments are tiny payments, often just cents, charged per action instead of per subscription. They never really worked for people — nobody wants to approve a 10-cent charge by hand. But when a machine pays another machine, that friction disappears, so paying a few cents per request finally makes sense.

Why it matters for the ChatGPT funnel

The buying journey now starts inside ChatGPT and Claude. When the assistant acts on a buyer's behalf, it can pay for the exact step it needs — one lookup, one booking, one tool call — without a checkout page.

That changes how you get found, picked, and converted. Value can be metered at the moment of intent, not bundled into a plan the buyer has to commit to first. The reader who only cares about pipeline should see micropayments as the plumbing that lets an assistant transact on the spot, so a high-intent moment turns into a booked outcome instead of a dead end.

How drio fits

drio is the conversion layer that sits where this happens. Inside a ChatGPT funnel, your app gets picked at the moment of intent and books the meeting in the chat. Micropayments are part of the same shift toward machine-to-machine payments — and they pair naturally with pay-per-lead, so you only pay for the qualified leads drio actually books.