Component Primitive

A component primitive is a prebuilt building block for the app the assistant shows inside a chat. Think of it as one reusable piece, a pricing table, a booking form, a quote calculator, that you snap together instead of designing from scratch.

When the assistant decides to show your app, it draws the interface from these pieces. You don't ship a wall of text. You ship something a buyer can click.

Why it matters for the ChatGPT funnel

A link in an AI answer is a dead end. A buyer asks, gets your name, and leaves to go research somewhere else.

Component primitives close that gap. They let the moment of intent end in an action, a booked meeting, a captured contact, a configured quote, right where the buyer is already standing. The fewer custom parts you build, the faster you can put a real conversion surface in front of demand you already earned.

How drio fits

drio assembles your in-chat app from these primitives so you don't sweat the wiring. You pick the pieces that match your funnel, and the mcp-app renders when a buyer hits real intent. The result is a clean path from AI answer to booked lead, built from parts instead of code.